I’ve actually been to Bentonville and met with WalMart excutives about RingTales back when we were first getting started. We were trying to get our animations on their in store TV network. We didn’t succeed, but it was worth going for the experience of seeing one of the largest corporations in the world up close. My take away was that they were trying awfully hard to pretend they weren’t one of the largest corporations in the world. The culture had, “an authoritative lack of pretentiousness.” As though each executive was wired with a device that shocked them if they spent more than $15 on a haircut or wore anything other than a suit from Men’s Warehouse (even Walmart doesn’t expect its execs to shop at WalMart).
But that was five years ago. I suspect things have changed. WalMart is sporting quite a green facade these days. They build more energy efficient stores. They recently mandated a significant reduction in packaging materials from their suppliers. And they’ve dropped the hyphen in their name. That single hyphen in all WalMart advertisment and promotional materials saves 76,000 trees each year.
Not really. I just made that tree saving thing up. But it probably saves a few trees. And that’s a good thing. I guess.
WalMart isn’t the worst thing in the world. It saves a lot of people a lot of money on stuff they need and they think they need. I just wish they’d open more checkout stands and keep the Over the Hedge DVD out of the bargain bin.
Yeah, that’s me at the Buda, TX store that keeps swapping price tags between the Hedge DVD and the Cars DVD. I don’t make any more royalties, I just really didn’t like Cars.